Make the most of your time as a creative intern to launch your career.
For many new creatives, once the degree shows have been taken down the first step in a design career is applying for design placements and interning within an agency. Thankfully, these are now far more comprehensive and involved than making tea (although that definitely helps) and shyly handing out post, silently praying you’ve remembered everyone’s names correctly.
A lot of studios directly recruit their junior designers from internships, so we spoke to some top agencies about what to do to make sure you stand out from the rest, and how to have the best chance of getting hired full-time once your design internship finishes.
01. Do great work
Wolff Olins designed the London 2012 Olympics branding to reflect “London as a modern, edgy city.” Wolff Olins’ senior designer Haigh says the company looks to hire people who might bring new skills to the team
It’s likely that it’s a sparkling resume or design portfolio that got you the internship in the first place, but making superb, technically proficient, and beautiful work doesn’t stop when art school ends and your portfolio is done. It goes without saying, but it has to continue during the placement itself.
“Ultimately, we are looking for people who create work that excites us,” says Wolff Olins' senior designer Alison Haigh. “We ask: Do they have skills we don't have? Do they look at things differently to everyone else here?”
02. Be respectful
Supple Studio designed a set of postage stamps and products to celebrate David Bowie’s life for Royal Mail. Founder Ellul says being respectful – of the agency you're working in, and others – is key for making the right impression as an intern
"As a small team it’s essential that everyone likes and respects each other. I don’t want to spend eight hours a day with people who annoy me,” says Jamie Ellul, founder of Bath-based Supple Studio and formerly of London’s Magpie. He warns against slagging off other design agencies that you might have previously interned at. “It’s a very small world – we all know each other,” he says.
East London-based design, production and animation studio Animade offers rolling three-month placements to young creatives, and has a healthy track record of going on to recruit them full-time. According to Animade’s co-founder and creative director Tom Judd, it’s crucial that people “fit in and communicate. You have to have that closeness and connection with the team, as we’re so close knit.”
Wolff Olins' Haigh adds: “Others will notice how well you respect the people and space around you, as well as the responsibilities you've been given.”
03. Be open, driven and willing to learn
Gifts All Wrapped Up is a handdrawn animation created by Animade for Net-A-Porter, using Simone Massoni's 1930s-esque illustrations. Co-founder Judd says a willingness to connect with Animade’s close-knit team is important
Once you’ve landed a placement, nobody expects you to know everything already. That’s what placements are for: learning and developing. So don’t be shy if there are things you don’t know how to do. “Be self aware enough to ask for help,” says Koto founder and creative director James Greenfield.
Ellul agrees: “Honesty is the best policy – if you’re unsure, just ask for help. The best placement students aren’t afraid to ask for clarification or to raise a hand when they’re stuck.”
04. Get stuck in and have fun
Anyways (then INT Works) worked with Uniqlo and London’s Tate Modern gallery in Spring 2016 to created the London Dreaming campaign. Anyways’ Green recommends interns offer to help with anything
There’s a reason you want to intern at design agencies: because design is great, and designing can be fun, as can working in an agency. Greenfield looks for people who have a good sense of humour and “don’t need to work in silence.”
Ellul agrees: “It’s important to have a laugh at work.” Getting the tea and coffee round is also a cliche, but one that’s there for a reason – caffeine is the route to a team’s heart. Making a round of drinks is a really good way to get to know all the people in the studio,” Ellul says, “It’s also a chance to look over their shoulder and see what they’re working on and start a conversation.”
Callum Green joined Anyways (then INT Works) on a placement a few years back that since turned into a full-time role. He recommends always being proactive. “If you’re set a task and finish it early, ask if there is anything else you can help out with," he recommends. "You never know who you could meet from asking to help!”
05. Leave your ego at the door
Supple Studio turned the Mr Men and Little Miss book covers into a set of eight stamps for Royal Mail, working alongside the characters’ illustrator Adam Hargreaves. Supple Studio founder Ellul says the best interns are full of ideas, not ego
"The best interns I’ve worked with in the past are super keen to get involved, inspiringly motivated, full of ideas (good ones and bad ones), opinionated but ego-free and brave enough to think differently,” says Ellul.
“For me, hiring is 50% talent and 50% personality. Even the most talented designer won’t get a job with us if they’re a bigheaded precocious prima donna." This means never, ever "look grumpy,” he says, even when “asked to do something non-designery (ie tidying the library).”
Green adds: “Always be positive. There is nothing worse than asking someone to help you out on something and getting a Kevin-esque reply. You probably aren't there to do the fancy stuff, you’re there to help research, build decks, mock up designs.”
Don't be like Kevin the teenager
06. Bring the ideas
For their first Pentagram project, Hudson-Powell and Powell created the identity for Resonate, an international festival of music, visual and digital arts in Belgrade, Serbia. They say they look for junior designers who come up with creative solutions on placement
“Everything grounded in ideas,” says Greenfield.
For Ellul, a great intern is one who “makes all the other designers in the room jealous” by “nailing a great idea for a brief that no-one else thought of – blowing away everyone involved.”
London-based Pentagram partners Jody Hudson-Powell and Luke Powell say one of the main traits they look for in hiring a junior designer from a placement is “good thinking,” ie “someone who is good with coming up with creative solutions, or is good at thinking holistically about a project and is able to see beyond the little piece they’ve been given.”
07. Know the studio you’re working for
A recent intern-turned-new hire at Animade designed his own version of frankenSim – a web toy that’s “a grotesque, pink-hued dissection of the human body” – for a tailor-made job application
Animade recently took on an animator full-time following a placement, and his original application stood out head and shoulders above the rest as he created a completely tailored piece of work. The applicant had designed his own version of Animade’s web toy frankenSim, dubbing it frankIntern. “It was quite mind-blowing,” says Judd.
“Greenfield agrees: “Since we started two-and-a-half years ago we have hired two interns. In both cases they seemed to instinctively know that extra thought things needed, the ideas that got us excited and how the family nature of our business is important to gel with,” he says. “Look at the work the studio already makes and work out the 90% of it you would do the same and the 10% you would change. Apply that thinking to the briefs they give you.”
08. Have other interests and lucky timing
Koto created a new visual identity for Fanta, redrawing the logo and introducing a new colour palette. Founder and creative director Greenfield says Koto looks for people who are interested in brands of all kinds
“Don’t come in all guns blazing. Avoid gimmicks and tricks and cheesy ideas. Be calm and don’t do wacky,” says Greenfield, who also looks for people who are curious about the world around them, and interested “in brands of all kinds and not just cool ones.”
Ellul adds: “I look for people with talents and interests outside of the design sphere – playing a musical instrument, or an unusual hobby or interest. Interested people are usually interesting people.”
Judd agrees. “It’s not necessarily that people need to be extrovert or have all-out charisma, as not many animators are like that,” he says, “but they have to get involved and be interested in things.”
Sometimes, though, you can be that person with the great work, the great attitude, no ego/wackiness/lateness, but the fact is that right now simply isn’t your time. Sometimes, especially in smaller agencies, there just isn’t a job going.
“Plenty of great interns haven’t got a job with us because there wasn’t a job to get,” says Ellul. “So hard work needs to be combined with a bit of lucky timing.”
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